Impoliteness studies appeared as a new development in Linguistic Pragmatics, Interactional Sociolinguistics and Communication Studies, involving an explosion of interdisciplinary and international research in the last twenty years, on how people deal with negativity in discourses. Research into impoliteness is crucial, since it is of great interpersonal value, as it is engaged in aggression, bullying and harassment, involving heavy emotional consequences . Besides, impoliteness is an important aspect of social life. For example, Culpeper argues that conflictive talk has been found to play a central role in many discourses, in particular army training discourse (Culpeper, 1996; Bousfied, 2008), courtroom discourse (Lakoff, 1989; Penman, 1990), family discourse (Vuchinich, 1990), adolescent discourse (Labov, 1972; Goodwin and Goodwin, 1990), doctor-patient discourse (Mehan, 1990), therapeutic discourse (Labov and Fanshel, 1977; Lakoff, 1989), ‘workplace’ discourse (Andersson and Pearson, 1999), parliamentary discourse (Harris, 2001), ‘everyday conversation’ (Beebe, 1995), radio talk shows (Hutchby, 1996), fictional texts (Culpeper, 1998; Tannen, 1990) and exploitative talk-shows (Culpeper 2005) . Accordingly, we will investigate the genre of ‘exploitative talk-shows’ defined by Culpeper.