GAMIFICATION: VALUABLE APPROACH TO MOTIVATE EMPLOYEE

  Olha Doronina, Polhul Dmytro (Vinnytsia, Ukraine) |    Скачать статью

Introduction: The rapid growth of Generation X and Z employees has led employers to come up with more exciting ways to motivate their employees. When wages and fringe benefits are satisfied, employee motivation and loyalty begin to decline cause of the low level of intangible interaction with management or the opposite due to strong micro-management, so HR - departments are beginning to develop exciting tools that will resonate with Generation Z and Generation X.